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Programs
MBA

MBA
Three Disciplines
Global Management
Global Marketing
Global Finance
Curriculum Structure
Eslsca MBA is composed of 48 academic credits. Additionally, students are expected to undertake a substantial project bearing 6 academic credits. On our semester system, students complete these degree requirements within 18 months: 4 semesters of course work. The ESLSCA MBA curriculum has three main components: 1.The MBA core consists of the foundation courses in the major functional areas of business. It allows students to develop solid analytical abilities. Students also establish collaborative work skills, team building skills and acquire an understanding of the global marketplace. 2. In addition to a solid academic coursework, all students are required to undertake one Masters Degree project. Our MBA allows students the flexibility to choose from several options based on their professional and personal interests. 3. The program offers students who desire to specialize, the option to choose one specialized study track: Global Finance, Global Marketing or Global Management.
Program Objectives
To prepare students for leadership positions in an international environment by providing them with the basic knowledge of how organizations function and equipping them with the necessary skills for effective work. These skills include:
Analysis and problem-solving.
Critical and creative thinking.
Effective interpersonal communication.
Effective practice of teamwork.
Taking initiative and calculated risks.
Managing change.
To teach how to adapt and put into practice, high professional standards and an ethical code of conduct. To give students an integrated perspective of the functional areas of business and the economic, political, legal and social environments that affect business enterprise. To inculcate a global perspective and obtain an in-depth understanding of the Global Business Environment and its practices. To prepare students to use contemporary technologies, to understand the strategic role of Information and Communication Technologies in contemporary business practices.

This school offers programs in:

English

E-Learning Masters
History
In June 2010, EELU submitted the bylaw of the postgraduate program in e-learning at the Faculty of Educational Studies (FES) to the supreme council of Egyptian universities (SCU). The SCU approved the new bylaw in 15/7/2010. Upon that the ministerial decree number 3494 was issued in 20/10/2010 to start the postgraduate Diploma in e-learning program in the academic year 2010/2011. Upon the graduation of the first batch of students from the Diploma program in February 2012, the ministerial decree number 4728 was issued in 18/10/2012 to start the master of education in e-learning program in the academic year 2012/2013. It s planned to start the Ph.D. program upon the graduation of the first batch of masters students.
Mission
To introduce a creative and unique Egyptian model that combines the most popular research areas in education (E-learning), and the qualification of distinguished researchers who have been prepared scientifically and professionally in an integrated e-learning environment enabling them to relate theory to practice.
Objectives
The program aims to achieve the following objectives: • To qualify the graduate student scientifically and professionally in the field of E-learning • To develop the competencies of the graduate student including:
Acquiring knowledge, concepts, theories, and principles of e-learning
Skills of e-learning environment creation, verification, testing, evaluation, and sustainability.
• Provide an opportunity for students to specialize in one of e-learning emerged areas. • Provide a fully integrated opportunity for students to study through and practice e-learning.
Graduate Courses
Title, Code, Credit
Introduction to Web Technology – Diploma EPL107 2
Curriculum and Methods of Teaching EPL108 2
E-Learning Technologies GPL111 3
Management of E-learning Systems GPL112 3
E-courses Development GPL113 3
Development of E-learning Environment GPL115 3
Research Seminar in E-Learning (1) GPL114 3
Project GPL116 3
Introduction to Information and Educational Technology EPL105 2

This school offers programs in:

English

E-Learning Postgraduate Diploma
History
In June 2010, EELU submitted the bylaw of the postgraduate program in e-learning at the Faculty of Educational Studies (FES) to the supreme council of Egyptian universities (SCU). The SCU approved the new bylaw in 15/7/2010. Upon that the ministerial decree number 3494 was issued in 20/10/2010 to start the postgraduate Diploma in e-learning program in the academic year 2010/2011. Upon the graduation of the first batch of students from the Diploma program in February 2012, the ministerial decree number 4728 was issued in 18/10/2012 to start the master of education in e-learning program in the academic year 2012/2013. It s planned to start the Ph.D. program upon the graduation of the first batch of masters students.
Dean
Prof. Dr. Sami Nassar is a Professor of Education at Cairo University, and the Former Dean of the Institute of Educational Studies, Cairo University. He got a Ph.D. in Education from Cairo University. He worked as an International Expert in some international and regional organizations such as Unesco, Unicef, Alecso, and Isesco.He has been a member of Open Education Committee in the SCU, Egypt. He is the Chief Editor of the Education Sciences Journal and the author and the co-author of 7 books and many research papers. He translated 3 books from English into Arabic and supervised more than 50 Ph.D. and M. A. theses in Education. He has participated in many international conferences concerned with education.
Mission
To introduce a creative and unique Egyptian model that combines the most popular research areas in education (E-learning), and the qualification of distinguished researchers who have been prepared scientifically and professionally in an integrated e-learning environment enabling them to relate theory to practice.
Objectives
The program aims to achieve the following objectives: • To qualify the graduate student scientifically and professionally in the field of E-learning • To develop the competencies of the graduate student including:
Acquiring knowledge, concepts, theories, and principles of e-learning
Skills of e-learning environment creation, verification, testing, evaluation, and sustainability.
• Provide an opportunity for students to specialize in one of e-learning emerged areas. • Provide a fully integrated opportunity for students to study through and practice e-learning.

This school offers programs in:

English

Bachelor of Business Administration
The Bachelor of Business Administration Degree program provides courses and business-related in-class experiences for students who intend to pursue careers in business management. It emphasizes the integration of the different fields of business to develop a general perspective on business problems and challenges. The program course offers stress and rigorous analysis of the concepts and principles that are basic to an understanding of the business management field. Coursework relates theories and ideas to the operating practices and policies of business organizations. It also provides a unique opportunity for students to explore the workings of management using “hands-on” classroom experiences that provide an awareness of what really happens in the business world – awareness not easily obtained through conventional lecture methods. The Bachelor of Business Administration Degree in Marketing is designed for students who desire to pursue any of the many careers within the field of marketing. The program includes a general overview of the following areas: Consumer and business-to-business market planning, product development, consumer behavior, marketing research, integrated marketing communication (i.e., advertising, public relations and selling) and global marketing. The marketing degree program focuses on strategic, as well as tactical, marketing concepts. It integrates product, price, promotion and physical distribution throughout its courses. Courses stress the use of modern techniques to investigate, analyze and solve a wide variety of marketing needs within various environmental challenges and opportunities.
Objectives
The Bachelor of Business Administration Degree program provides courses and business-related in-class experiences for students who intend to pursue careers in business management. It emphasizes the integration of the different fields of business developing a general perspective on business problems and challenges. The course program offers a rigorous analysis of the concepts and principles that are basic for an understanding of the business management field. Coursework relates theories and ideas to the operating practices and policies of business organizations. It also provides a unique opportunity for students to explore the workings of management using “hands-on” classroom experiences that provide an awareness of what really happens in the business world – awareness not easily obtained through conventional lecture methods. The Bachelor of Business Administration Degree in Marketing is designed for students who desire to pursue any of the many varied careers in the field of marketing. The program includes a general overview of the following areas: Consumer and business-to-business market planning, product development, consumer behavior, marketing research, integrated marketing communication (i.e., advertising, public relations, selling) and global marketing. The Marketing Degree program focuses on strategic as well as tactical, marketing concepts. It integrates product, price, promotion and physical distribution throughout its courses. Courses stress the use of modern techniques to investigate, analyze and solve a wide variety of marketing needs within various environmental challenges and opportunities.
Mission
Graduating students will be able to: • Understand the important role marketing plays in relation to meeting the strategic objectives of the organization. • Demonstrate effective information literacy and communication as they apply to marketing through research and expression of both written and oral ideas. • Demonstrate the ability to use a variety of marketing concepts, theories, and tools on both an individual and team basis. • Demonstrate knowledge of the design, implementation, control and evaluation functions relating to marketing. • Become aware of how various environmental and ethical challenges affect the marketing of products and services. • Exercise critical marketing mix strategies involving research, analysis, application, and evaluation. • Explain and apply general theories and practices relating to management. • Demonstrate effective oral and written communications utilized within various areas of a business environment. • Demonstrate the ability to integrate various management technologies within the functions of management. • Understand ethical issues associated with business decisions. • Demonstrate the ability to effectively manage human resources and the importance of focusing on both the internal and external customer. • Identify and analyze factors critical to strategic planning, including economic principles associated with organizational behavior. • Relate the knowledge and experience necessary to think critically and creatively with respect to business decisions.
Dean
Dr.Mohamad Almasry is the Director of Business Administration program at the Egyptian E-Learning University (EELU). He is responsible for the operational management and implementation of the academic aspects of the program. He is specialized in Accounting and Information Systems. He got a Ph.D. in Accounting Information Systems from Alazhar University, Cairo, Egypt. Moreover, he is a member of scientific associations including the American Association of E-commerce (AAE), USA, the Institute of E-commerce consultants (Certified E-Commerce Consultant ™), USA, the Egyptian Association for Educational Technology (EAET) and the Egyptian Association for curricula and teaching methods (ECCI).

This school offers programs in:

English

Information Technology
The Faculty of Computer and Information Technology aims to provide graduates with the skills and knowledge to help them in the acquisition of appropriate careers after graduation in the field of Information Technology. It can also help them in pursuing research or graduate studies in this field. Moreover, with the basic background they acquire, they can follow up technological advances and carry on a lifelong learning career.
Dean
Dr. Manal Ahmed Ismail Shoman is a professor of Computer Engineering at Helwan University, Faculty of Engineering. She received her Ph.D. Degree in Computers and Systems Engineering from the Faculty of Engineering, Ain Shams University, 1996. Currently, she is the Director of Information Technology program at Egyptian E-Learning University (EELU). She held a position of Director of Information Technology Center at Helwan University for 5 years. She was Project Manager and PI for Helwan University Management Information System Project, Feb. 2006 till 2009. She was Vice-Project Manager of “Enhancing the Use of Teaching Technologies and Facilities at Helwan University” financed by the Egyptian Higher Education Enhancement Project Fund, aiming to enhance the abilities of Helwan University staff members to use computers and multimedia in teaching and converting their teaching materials into electronic form (September 2004 – September 2006). She is the author and co-author of more than 35 research papers in international conferences and academic journals.
Mission
IT graduates will possess the following skills upon graduation: A. Basic skills: 1. Apply current technical concepts and practices in the basic knowledge domains of IT. 2. Define the requirements needed by organizations to address problems and opportunities faced by them. 3. Design effective IT-based solutions and to integrate them into the user environment. 4. Assist in the creation of an effective project plan. B. Emerging Technologies and Best Practices: 1. Evaluate technologies and their possible use within organizations. Also analyze their impact on individuals, organizations, and society as a whole including ethical, legal and policy issues. 2. Understand best practices and standards including how to apply them. C. Basic thinking and Behavioral Skills: 1. Acquire independent critical thinking skills. 2. Collaborate with teams to accomplish a common goal by integrating personal initiative and group co-operation. 3. To communicate effectively and efficiently with clients, users and peers both verbally and in writing, using the appropriate terminology. 4. Recognition of the importance of lifelong learning.
Objectives
Information Technology (IT) in general, comprises all aspects of computing and networking technologies. The IT program is user centered and helps users in organizations with all the following phases: Selection, creation, application, integration and administration of computing and networking technologies. This program provides the graduates with the skills and knowledge to help them in the acquisition of appropriate careers after graduation in the field of Information Technology. It can also help them in pursuing research or graduate studies in this field. Moreover, with the basic background they acquire, they can follow up technological advances and carry on a lifelong learning career. Within a short period after graduation, the student will be able to: 1. Apply the appropriate IT and methodologies needed for organizations to achieve their goals and manage their resources. 2. Absorb new developments in IT and assess the needs of the organization from such advances in a proactive manner. 3. Be able to contribute to the scientific and the theoretical foundations of IT.

This school offers programs in:

English

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